Car-buyers getting the AutoBuzz experience during the order to delivery phase of the car-buying journey, from December, will get the enhanced direct enquiry feature via their personalised WelcomeHub.
Via AutoBuzz customers receive a series of personalised comms, from the moment they confirm an order, that direct them to their bespoke WelcomeHub.
Should a customer decide they want to add a value-add product such as a service plan, accessory or protection pack to their order, it is now even easier for them to be able to make a direct enquiry to the sales team at the click of a button.
Ingram Sanders, co-founder at AutoComms Solutions, explained:
“We are already seeing a valuable link between active customers during order to delivery and increased customer value, via profitable add-ons. We are able to report on this important, real-time activity and share with the sales team.
“This new feature however, means we are able to empower the customer to make decisions ‘in the moment’ exactly when they are motivated to make an enquiry and with a click of a button, register their interest in valuable additional products or services".
Innovation never sleeps at AutoComms. Our multi-award winning platform, AutoBuzz, is embedded at the most forward-thinking OEMs, dealer groups and partner technologies. And with the buyer journey becoming ever more complex, we are focussed on identifying new marketplaces where customers feel safe, secure and motivated to add additional value-add products to their package.
To explore how AutoBuzz will enhance your customer's buyer experience, get in touch HERE >>
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